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Glossary

Read receipt

The signal that a recipient has opened your WhatsApp message. It is reported to the business through a status webhook, subject to the recipient's own privacy settings.

One term from the WhatsApp Business Platform glossary. Last updated 2026-07-25.

Read receipts arrive as a status update carrying the original message ID. They let a business distinguish 'not delivered' from 'delivered and ignored', which are very different problems requiring very different follow-ups.

Recipients who disable read receipts in their own privacy settings will show as delivered but never read. Campaign read rates should therefore be treated as a floor rather than an exact figure.

Related terms

Delivery status
The lifecycle state of a sent WhatsApp message — sent, delivered, read or failed — reported back by webhook against the message's unique ID.
Message ID (wamid)
The unique identifier WhatsApp assigns to every message. It begins with 'wamid.' and is how delivery receipts, read receipts and replies are matched back to the original message.
CSAT
Customer satisfaction score — a short survey sent after a conversation is resolved, asking the customer to rate the interaction.

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