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Utility template

WhatsApp appointment confirmation template

Confirm the appointment the moment it is booked, with everything the customer needs to actually turn up: when, where, and who with. This is the message they will scroll back to on the day.

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The template

Utility category — the message relates to a specific order, appointment or account the customer already has.

Body

Hi {{customer_name}}, your appointment is confirmed.

Service: {{service_name}}
Date: {{appointment_date}}
Time: {{appointment_time}}
With: {{staff_name}}
Location: {{location}}

Buttons

  • Reschedule (quick_reply)
  • Cancel (quick_reply)
Variables

What gets filled in per recipient

VariableSample value
{{customer_name}} Priya
{{service_name}} Dental cleaning
{{appointment_date}} 14 August
{{appointment_time}} 11:30 AM
{{staff_name}} Dr. Mehta
{{location}} Indiranagar clinic
Before you submit

Approval notes for this template

Offering reschedule and cancel as taps is what keeps your calendar accurate. A customer who cannot easily cancel simply does not show up.

Route reschedule into a booking flow that offers live availability rather than into a support queue.

FAQ

Appointment confirmation: common questions

What Meta category does the 'Appointment confirmation' template use?

The Appointment confirmation template is submitted under the utility category. Utility category — the message relates to a specific order, appointment or account the customer already has.

Can I edit the variables in the 'Appointment confirmation' template?

Yes. The Appointment confirmation template is a fixed body with named variables submitted to Meta in advance and reviewed before it can be sent, so you can change the wording or the variables to match your brand. If the edited version is rejected, it can be edited again and resubmitted — the version history stays intact, so you are not starting from a blank draft.

Which businesses use the 'Appointment confirmation' template?

It's built for appointments & bookings use cases: Confirmations, reminders and reschedules that cut no-shows.

How much does the 'Appointment confirmation' template cost to send?

WhatsApp prices every template by its Meta category, so the Appointment confirmation template is charged at the utility rate rather than a flat per-message fee — the same wording costs more as a marketing template than as a utility one.

What other templates pair with 'Appointment confirmation'?

Appointment confirmation is most often used alongside Appointment reminder, Appointment rescheduled and Appointment cancellation, the other appointments & bookings templates in this library.

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